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Useful articles on clothing care, industry news, and marketing tips.

3 Steps to Marketing Your Apparel Brand
February 23, 2020
Consumers have abundant choices when it comes to apparel. Distinguishing your brand from the competition requires a deliberate marketing approach. Here is an essential three-step process to marketing your apparel or sock brand. ....
5 Essential Tips for Selecting Tradeshow Giveaways
January 27, 2020
Keeping your company at the forefront of your customers’ minds is paramount. So, before you get your booths ready and your team prepped, learn these essential tips for selecting memorable tradeshow giveaways. ....
Types of Wool Used in Clothing
December 21, 2019
During winter, your best defense against the elements is wool. Wool’s popularity is owed to its insulating properties, feel, and aesthetics. But even wool-lovers sometimes get confused with differentiating the various types of wool found today. ....
Trade Show Marketing Using Custom Socks
November 24, 2019
Using promotional products at trade shows and conferences can help start conversations with prospects. The right type of giveaway can even influence attendees to consider doing business with your company. ....
Socks a Perfect Fit for the Tech Industry
October 26, 2019
Long before colorful socks emerged as a trendy fashion accessory for men, the geek/nerd subculture had already embraced them as a fashion staple. Nowhere is this more evident than in Silicon Valley, the mecca of the technology industry, where even ....
How to Coordinate Colorful Dress Socks with Your Attire
September 22, 2019
Dress socks with bright colors and patterns are in vogue in many professional settings. They can communicate to colleagues and business associates a sense of individuality, daringness and creativity. One of the advantages of ....
How to Extend the Life of Your Socks
August 25, 2019
Laundering your socks using the manufacturer’s care instructions is the best way to ensure longevity. However, if you’ve lost or misplaced your care instructions, here are some suggestions for washing and caring for your socks. ....
Using Socks as a Fundraising Item
July 29, 2019
Fundraising is never an easy task. Some of the traditional staples of fundraising—candy bars, raffles, pizza—may not always appeal to people who might otherwise donate. Apparel products, on the other hand, have both wide appeal and a lengthy life, which... ....
Ignite Your Creativity by Designing Custom Socks
June 24, 2019
Designing custom socks may just be that new experience your brain needs in order to kick into creative high gear. Socks represent an entirely different canvas for your artistic expression and are a perfect way to activate your imagination. ....
Do Yourself a Favor and Wear Invisible Socks
May 26, 2019
If you ever find yourself in a situation where your shoes and/or outfit are just not designed to be worn with socks, consider wearing invisible socks instead of going sockless. You and your shoes will thank you. ....
Stop Your Woolens From Pilling
April 28, 2019
Wool is one of those wonder fibers. It has the ability to absorb high amounts of moisture and still feel dry, it can retain heat exceptionally well, and it’s naturally odor-resistant. While wool's pros earn it high praise, one of its few cons is something we've all dealt with–I’m talking ....
5 Easy Ways to Remove Fabric Pilling
March 24, 2019
Our clients sometimes ask us how to remove pilling from their favorite socks. After all, they were custom made for them and wanting to keep them looking good for as long as possible is a compliment to us. Pilling (often referred to it as fur balls, fuzz balls, or lint balls) ....
4 Uses for Promotional Products Besides Giveaways
February 25, 2019
Promotional items are popular giveaways at trade shows, industry events, vendor fairs, and employment recruiting seminars. But there are a number of other potential uses for your company swag. Here are 4 additional uses. ....
Logo Considerations for Custom Socks
January 28, 2019
Your logo is one of your most important brand assets. Therefore, when you use your logo on custom socks, it’s critical that you design them in a way that protects your brand, not hurts it. Here are 3 design considerations when incorporating your logo socks. ....
How Long Should Socks Last?
December 27, 2018
Wonder how long your socks should last? How long your socks will last depends largely on the quality of the material and manufacturing of your socks, as well as how you wear and how you care for them. We provide tips on how to prolong the life of your socks. ....